Client

Role

Tools

SAMSUNG / BARCLAYS

Design Lead, Visual Design, Campaign Development, Production Support, Brand Guideline

Photoshop | Illustrator | Figma | Runway | After Effect 

Overview

Samsung launched its first U.S. credit card in partnership with Barclays. We built the launch campaign from the ground up — from the physical card and campaign visual system to photography, film, digital experiences, and nationwide launch Samsung launched its first U.S. credit card in partnership with Barclays. We built the launch campaign from the ground up — from the physical card and campaign visual system to photography, film, digital experiences, and nationwide launch communications.